![]() With the Campaign URL builder, you’ll be able to monitor each marketing campaign individually in Google Analytics. Your marketing endeavors have one common objective: more conversions or greater brand awareness. Why You Should Use the Campaign URL Builder If you enter your source and medium, the URL builder will automatically attach them to the adjusted URL.Īfterward, you just click on ‘Convert URL to Short Link’, and voila, you have your trackable URL. The Medium determines the link-sharing (status, post, tweet, email). Source sets out the platform, such as Google, Facebook, or LinkedIn. The most significant parameters are Source and Medium. This is especially useful if you A/B test versions of your ads or pages. ![]()
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